Strategic Marketing Associate

JOB DESCRIPTIONA client of Insight Global is seeking a Strategic Marketing Intern to join its New York City Launch Team. This contract position will work directly with the Launch Lead to support market-entry initiatives, content creation, localized messaging, stakeholder research, and marketing campaign execution. KEY RESPONSBILITIES-- Market Entry & Marketing Initiatives --- Assist in developing marketing messages tailored to the New York City market.- Support execution of New York go-to-market initiatives across digital, out-of-home (OOH), and community channels.- Conduct market research on rider and driver audiences.- Create user-generated content (UGC) and other marketing materials to support brand awareness and customer acquisition.- Stakeholder Research & Partnerships -- -Research community organizations, transportation stakeholders, industry groups, and potential marketing partners.- Assist with identifying co-marketing and partnership opportunities.- Support public relations and brand awareness initiatives. REQUIRED SKILLS AND EXPERIENCE- Strong familiarity with New York City communities, culture, and transportation trends.- Strong written and verbal communication skills.- Ability to conduct research, organize information, and manage multiple priorities.- Interest in marketing, communications, business strategy, or related fields.- Creative mindset with an interest in content creation and campaign execution. NICE TO HAVE SKILLS AND EXPERIENCE- Previous experience supporting ride-hailing platforms