Marketing Insights and Analytics Manager--AZ, CA, CO, NV, OR, TX, WA, or UT

Overview In this role you will lead analytics for key marketing initiatives and drive data-informed decisions that shape campaign strategy and business impact. You will translate complex findings into a clear narrative for marketing leadership while collaborating with martech, growth marketing, and agency teams. You will design and analyze rigorous tests to optimize campaigns and oversee web properties with analytics-informed controls. This is a hands-on, in-office role within a high-visibility, cross-functional marketing function that values creative, data-driven decision making. Compensation / Benefits Medical, Dental and Vision Insurance Life and Disability Insurance Paid Parental Leave and Adoption Assistance Health Savings (HSA) and Flexible Spending (FSA)Paid Time Off (PTO) and holidays 401(k) plan with company match and Profit Sharing Responsibilities Lead analysis on key marketing initiatives and prepare executive reports on campaign performance, engagement, and ROI to inform strategic decisions Translate complex analytical findings into a clear, persuasive narrative for a marketing leadership audience and link data to campaign strategy and business impact Design, execute, and analyze complex A/B tests Oversee public-facing web properties and use analytics to measure results and inform strategy Act as liaison with martech, growth marketing, agency and segment marketing teams Key requirements Bachelor's degree and 6+ years of marketing, data science, data analytics, information systems, statistics or related experience Some managerial/supervisory experience Strong knowledge of marketing strategies across interactive, digital, and print channels Experience with Power BI and Tableau; Adobe suite is desirable Ability to manage large projects and apply agile product management/development Strong written and verbal communication, organizational and problem-solving skills Ability to build client relationships and maintain high-quality work standards Willingness to work in a 100% in-office role; visa sponsorship not availablestrong communication and storytelling with dataproblem solving and analytical thinkingcross-functional collaboration Power BITableau Adobe Suite