Vice President, Marketing

Overview In this role, you will lead Spiceworks Ziff Davis’ global B2B marketing, shaping full‑funnel, multi‑brand strategy to accelerate growth and market leadership. You’ll partner with senior executives across Sales, Product, and Finance to drive revenue, build brand equity, and expand globally while scaling a high‑performing marketing organization. You will steer demand generation, ABM, and brand transformation, leveraging data, community, and partnerships to deliver measurable impact. This is a strategic, transformation‑driven leadership role in a fast‑growing tech marketing space. Compensation / Benefitscomprehensive medical, dental, and vision benefitslife and disability benefits 401(k) with company match Employee Stock Purchase Plan Flexible Time Off and Volunteer Time Offfamily building and parental leave programs Responsibilities Define and execute the global B2B marketing strategy aligned with business goals, product roadmap, and regional expansion Own the marketing P&L: manage budget, invest in growth channels, partnerships, and demand generation, and measure ROIBuild and scale a global marketing organization with clear structure, goals, and KPIsDrive demand generation, ABM, retention/expansion, and funnel optimization at scale Lead brand transformation across channels and geographies to ensure consistent positioning Leverage Spiceworks ecosystem and data assets to create partner/community programs and data-driven insights Collaborate with Sales to align marketing and sales motions, enablement, and go-to-market execution Lead cross‑functional strategy with Product, Customer Success, Finance, Operations, and Analytics to influence product direction and pricing Monitor market trends and technologies (Mar Tech, AI, analytics) to identify growth opportunities and new markets Define and track marketing metrics (revenue, pipeline, CAC, CLV, funnel velocity, brand metrics) and report to leadership and board Act as a thought leader and external ambassador to build corporate reputation and category leadership Key requirements 15+ years of progressive marketing leadership, global and multi‑brand experience in B2B technology or marketing solutions 10+ years managing senior marketing leaders across regions Proven track record of revenue growth, scaling marketing organizations, and managing large budgets and P&LStrong business and data-driven mindset with ability to translate marketing performance for executives Experience in global, matrixed organizations across Americas, EMEA, APACExcellent communication, presentation, and executive presence, with ability to influence C‑suite and boards Strategic, transformational leadership with change management credentials Bachelor’s degree; MBA or relevant master’s preferred Experience in technology marketing, martech, data analytics, digital marketing, and community/partner marketing is highly desirable Opportunistic mindset, comfortable with ambiguity, and ability to build scalable programs in global, fast-growing environmentsstrategic thinkingtransformational leadershipcollaboration and cross-functional influence Mar TechAI and marketing automationdata analytics and measurement