Senior Principal Marketing Manager

Overview As a Senior Principal Marketing Manager at Infosys, you shape the BFS thought leadership and executive communications strategy to strengthen market leadership in banking and financial services. You will drive a dual role: developing research-led insights and serving as a ghostwriter and communications partner for the BFS unit leader. You translate complex tech and business themes into clear, CXO-ready narratives across channels. You collaborate across Marketing, IKI, and Sales to align research, messaging, and campaigns with go-to-market priorities. This role offers a high-visibility opportunity to influence industry perspectives and executive positioning in a matrixed organization. Compensation / Benefits Medical/Dental/Vision/Life Insurance Long-term/Short-term Disability 401(k) plan and contributions Paid holidays and Paid Time Off Health and Dependent Care Reimbursement Accounts Insurance (Accident, Critical Illness, Hospital Indemnity) Responsibilities Define and execute the BFS thought leadership strategy with IKI to support BFS priorities Identify emerging themes and disruptive trends in BFSDevelop forward-looking perspectives on domain and technology topics Produce high-quality assets (surveys, whitepapers, executive briefs, POVs) and translate into CXO-ready insights Create messaging frameworks connecting thought leadership to go-to-market and sales priorities Uphold editorial standards, brand voice, and content quality across executive content Serve as primary ghostwriter and communications partner to the BFS leader Draft keynotes, scripts, talking points, and media messaging for internal and external audiences Prepare the executive for speaking engagements, media interviews, and analyst discussions Ensure consistent, authentic executive voice across channels Draft company-wide emails and client communications on behalf of the executive Support messaging in presentation decks ensuring narrative clarity Build the executive profile as a recognised industry expert across media and networks Curate Linked In presence and social content calendar for the leader Identify and secure speaking, media, and industry-forum opportunities Collaborate with Marketing, IKI, PR, and Sales to align research and campaigns with client priorities Monitor BFS trends, competitive positioning, and regulatory developments Build relationships with analysts, media, academia, fintech ecosystems, and research organisations Key requirements 16+ years of experience in executive communications, speechwriting, corporate communications, thought leadership, or marketing, with exposure to BFS research or strategy Exceptional writing, ghostwriting, and storytelling with a track record of executive-level content Experience building senior-leader profiles and social presence across media, panels, and forums Strong understanding of the global financial services and technology landscape Ability to operate discreetly in a matrixed global organisation Media relations, PR, or analyst-engagement experience (Gartner, Forrester, IDC, Everest, HFS)Authorized to work in the US without visa sponsorship (Infosys cannot sponsor immigration)discretion and tactstrong stakeholder engagementexecutive presence and storytellingghostwritingspeechwritingexecutive communications