Client Strategy Lead
linqiaNew York, NY
today
Occupations
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Marketing Consulting ServicesAdvertising AgenciesOther Services Related to AdvertisingAbout the role
Job Description Job Description Linqia is the leader in the growing influencer marketing industry. At Linqia, we partner with the world's largest brands including Danonne, AB InBev, Kimberly-Clark, Unilever, and Walmart to build compelling and effective influencer marketing campaigns. Our AI-driven platform and team of experts are leading the transformation of influencer marketing.
We value intelligence, recognize talent and have instilled a culture that supports career development and growth for our employees. We thrive on innovation and accountability, with a customer first attitude that adds true value to everything we touch. Our team members are smart, hard-working, have integrity and love to have fun as we play to win. At Linqia, you'll be working with others who are passionate about marketing in a fun, fast-paced and data-driven environment.
Client Strategy Lead
The responsibility of the Client Strategy Lead is to act as a trusted strategic advisor to Linqia's biggest customers, helping brands grow and become more sophisticated in their influencer marketing efforts.
What You'll Do
Ongoing: lead strategy for 1-2 of Linqia's biggest accounts:
Act as a trusted advisor on all things influencer marketing, deepening Linqia's relationship with these clients and growing these accounts
Run client workshops, aka Linqia Lookouts, digging into past performance, bringing inspiration from across the industry, and planning for the future
Schedule, design, prepare for, and lead in-person or virtual client strategy workshops in the tristate area or elsewhere in the US
Give feedback to cross-functional partners (e.g. creative strategists, creative coordinators, strategic accounts managers, media and measurement strategists, talent partners) on their workshop inputs
Finalize workshop decks, in partnership with a dedicated presentation designer
Collect, interpret, and apply external and internal feedback on Linqia Lookout sessions
Oversee ongoing competitive monitoring and relevant trendspotting
Deliver monthly client newsletters, surfacing influencer campaign performance data, industry trends, and competitive activity
As needed: contribute to new business pitches:
Interpret briefs, RFPs, and conversations with brand marketers to accurately diagnose their influencer marketing needs
Design brand-specific strategic approaches to annual influencer marketing plans, including allocating budgets, devising channel strategies, and creating account-level learning agendas
Brief internal teams (e.g., creative, talent, media and measurement) on their inputs for new business proposals
Structure proposal decks (in Canva), utilizing Linqia templates and design resources as needed
Present new business pitches to potential clients, virtually or in-person (alongside Sales, Creative, and other cross-functional partners, as needed)
You'll also work to embody Linqia's core values:
Be human.
Act like an owner.
Move fast and learn from it.
Create great experiences.
Be a problem solver.
Data wins. Ideal Qualifications
5+ years experience in a consultant and/or strategy role at a US-based consulting firm or agency
Stellar presentation skills (in person and virtually), with experience traveling for work
Experience running/playing a leading role in client strategy workshops, including designing and facilitating interactive exercises
Strong interpersonal and collaborative skills, allowing you you to guide cross-functional teams and ensure delivery against timelines
Ability to create presentation decks from templates (we work in Canva)
Experience in the influencer/creator/social media space is preferred, but not required; strong interest in the industry is crucial Location
New York City (hybrid) with occasional travel for work required
This position description is intended to describe the duties most frequently performed by an individual in this position. Linqia is an equal opportunity employer supporting workforce diversity. We actively encourage women, people with disabilities, veterans, underrepresented minorities, and LGBTQ+ people to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status.
Headhunters and recruitment agencies may not submit resumes or candidates through this Web site or directly to employees. Linqia does not accept unsolicited headhunter and agency resumes and will not pay fees to any third-party agency or company that does not have a signed agreement with us.
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JOB OVERVIEW
Experience level
Manager
Location
New York, NY
Occupation
Marketing Managers
Industry
Marketing Consulting Services
Posted
today
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