VP, Digital Transformation Consulting

Overview In this VP role, you will lead digital transformation consulting engagements to drive client growth. You’ll bridge business goals with client technologies, data, and customer experience strategies to enable transformative change. You’ll guide cross-functional teams and support business development to expand Horizon’s capabilities in CX and digital transformation. Your work centers on people, processes, and platforms to deliver orchestrated customer experiences at scale. This is a strategic, impact-focused leadership position with a strong emphasis on client success and capability building. Compensation / Benefitsdiscretionary bonushealth insuranceretirement savings plansunlimited paid time off (PTO)life and disability insurancewellness resources Responsibilities Define project plans and strategies for transformation engagements Own delivery, client success, and deliverable management with team support Shape customer and Mar Tech platform strategies across marketing, sales, and service Advise stakeholders on customer and digital strategies to address challenges Assess client Marketing/Advertising Technology maturity from people/process/system angles Align digital initiatives with organizational goals and vision Drive omnichannel experiences using leading marketing automation platforms and connected tech Develop roadmaps to grow digital maturity in line with objectives Support customer strategy artifacts (personas, first-party data segmentation)Manage customer lifecycle campaigns and content marketing development Identify technology and market changes and adapt strategies Mentor and develop consulting teams and coordinate cross-functional resources Collaborate with analytics to measure impact and identify improvements Monitor KPIs/SLAs and ensure satisfaction across program lifecycle Contribute to refining consulting offerings and operational processes Lead and collaborate on Use Case/Requirements, Maturity Modeling, Agile Marketing Transformation, Benchmarking, Mar Tech/AdTech strategy, Roadmap Development, Business Case, and Change Management Key requirements 12+ years in digital marketing/ecommerce/consulting focusing on CX, digital strategy, and/or transformation Proven experience retaining client business and generating revenue through upsell or new business Minimum 2 years leading and developing a related agency/consulting capability At least 2 years managing a team of 3+ for successful capability delivery Strong knowledge of CRM, Content Management, Analytics, Digital Marketing, and Commerce tech Deep understanding of emerging technologies, IT infrastructure, and marketing tools used in transformation Experience roadmapping marketing technology ecosystems (e.g., marketing automation, CDP, data clean rooms)Familiarity with regulatory/compliance considerations in digital transformation Collaborative, team-oriented, and engagement-focused leadership Excellent communication and cross-functional partnership skills Experience with sales activities: proposals, SOWs, and revenue targets Startup-friendly mindset: adaptable, resilient, problem-solving in fast-paced environmentscollaborativeanalyticalstrategic mindsetmarketing automation platformsCDPCRM