Senior Marketing Analytics Manager

duolingoBrooklyn, NY

yesterday

Occupations

Market Research Analysts and Marketing SpecialistsMarketing ManagersBusiness Intelligence Analysts

Industries

Marketing Research and Public Opinion PollingMarketing Consulting ServicesSoftware Publishers
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About the role

Overview In this role you will build and optimize data-driven marketing measurement foundations to support Duolingo's global growth. You will generate insights from performance campaigns, partner with the data science team on user cohorts, and define KPIs to track progress. You will design dashboards and collaborate with marketing tech to make data readable and actionable. Join a fast-paced, cross-functional team shaping how we measure and improve our marketing impact. This is a chance to directly influence acquisition at scale and work on meaningful, globally-reaching initiatives. Compensation / Benefitsbase salary plus equityholistic well-being benefits Responsibilities Create data-driven insights on global performance marketing campaigns Develop approaches to grow the user base through data-driven optimization Partner with data science to understand new user cohorts and behaviors Define marketing KPIs and track progress against targets Mold data from multiple sources to answer strategic marketing questions Collaborate with marketing technology to prototype data design and build dashboards with visualization tools Bridge analytics and marketing through clear communication Key requirements Bachelor's degree in Statistics, Mathematics, Economics, or related STEM field Experience as a marketing analyst with digital campaigns data Ability to condense complex concepts into actionable takeaways Strong SQL skills for extracting and transforming data Proficiency with Tableau or Data Studio for data analysis and presentation Curiosity and ability to work in New Yorkintellectual curiosityclear and concise communicationcross-functional collaborationSQLTableau Data Studio

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JOB OVERVIEW

Experience level

Senior

Location

Brooklyn, NY

Occupation

Market Research Analysts and Marketing Specialists

Industry

Marketing Research and Public Opinion Polling

Posted

yesterday

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